Are you a medical meeting planner and having a difficult time coaxing health care professionals (HCPs) to conferences and trade shows? No wonder -- given the tangle of regulations, both from the government and self-regulating bodies (such as the PhRMA Code) that, in the first case, require disclosure of spend on HCPs and, in the second, limit gifts and giveaways.
You're not alone. Medical meeting planners gathered in a closed-door session at the recent Professional Convention Management Association’s Convening Leaders Annual conference, held January 8–11 in San Diego, to talk with peers about their challenges and how they're resolving them.
Solutions some are implementing:
- educating doctors at product theaters (rather than one-on-one at parties)
- putting receptions on trade show floors
To read more about the concerns faced by medical meeting planners these days, check out this article on Meetingsnet.
Also, read up on what you need to know to stay in compliance with the Physician Payments Sunshine Provisions, which went into effect Jan. 1st, with this StarCite whitepaper!
You're not alone. Medical meeting planners gathered in a closed-door session at the recent Professional Convention Management Association’s Convening Leaders Annual conference, held January 8–11 in San Diego, to talk with peers about their challenges and how they're resolving them.Solutions some are implementing:
- educating doctors at product theaters (rather than one-on-one at parties)
- putting receptions on trade show floors
To read more about the concerns faced by medical meeting planners these days, check out this article on Meetingsnet.
Also, read up on what you need to know to stay in compliance with the Physician Payments Sunshine Provisions, which went into effect Jan. 1st, with this StarCite whitepaper!
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